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Pestryoshkas for Boecker by J. Walter Thompson Dubai

Pestryoshkas - Antryoshka

Boecker has been a Public Health pioneer since 1994.

In order to create awareness about pest infestations, they needed to make people understand that pests are never alone—when you find one specimen, that means there are certainly more hidden.

That’s why we created Matryoshkas with pests traditionally painted on a wooden surface, like traditional matryoshkas, using a traditional style and brushstroke, and then projected them on 3D rendered sculptures. 

Credits :
Miguel Dianda, J. Walter Thompson Dubai, Creative Director
Tomas Lavagno, J. Walter Thompson Dubai, Creative Director
Max Elbo, K. Walter Thompson Dubai, Art Director
Marco Bezerra, J. Walter Thompson Dubai , Executive Creative Director
Chafic Haddad, J. Walter Thompson MENA, Chief Creative Operations Officer
Aditya Hariharan, J. Walter Thompson Dubai, Junior Copywriter
Prabhakar Iyer, J. Walter Thompson Dubai, Co-Head of Strategic Planning
Hugo Rochette, J. Walter Thompson Dubai, Junior Art Director
Heather McDonald, J. Walter Thompson Dubai, Head of Production
Randa Halal, J. Walter Thompson Dubai, Producer
Nadia Nahhas, J. Walter Thompson Dubai, Account Manager
Tall+Short, Dubai, Production House

Pestryoshkas - Cockryoshka

Boecker has been a Public Health pioneer since 1994.

In order to create awareness about pest infestations, they needed to make people understand that pests are never alone—when you find one specimen, that means there are certainly more hidden.

That’s why we created Matryoshkas with pests traditionally painted on a wooden surface, like traditional matryoshkas, using a traditional style and brushstroke, and then projected them on 3D rendered sculptures. 

Credits :
Miguel Dianda, J. Walter Thompson Dubai, Creative Director
Tomas Lavagno, J. Walter Thompson Dubai, Creative Director
Max Elbo, K. Walter Thompson Dubai, Art Director
Marco Bezerra, J. Walter Thompson Dubai , Executive Creative Director
Chafic Haddad, J. Walter Thompson MENA, Chief Creative Operations Officer
Aditya Hariharan, J. Walter Thompson Dubai, Junior Copywriter
Prabhakar Iyer, J. Walter Thompson Dubai, Co-Head of Strategic Planning
Hugo Rochette, J. Walter Thompson Dubai, Junior Art Director
Heather McDonald, J. Walter Thompson Dubai, Head of Production
Randa Halal, J. Walter Thompson Dubai, Producer
Nadia Nahhas, J. Walter Thompson Dubai, Account Manager
Tall+Short, Dubai, Production House
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Pestryoshkas - Ratryoshka

Boecker has been a Public Health pioneer since 1994.

In order to create awareness about pest infestations, they needed to make people understand that pests are never alone—when you find one specimen, that means there are certainly more hidden.

That’s why we created Matryoshkas with pests traditionally painted on a wooden surface, like traditional matryoshkas, using a traditional style and brushstroke, and then projected them on 3D rendered sculptures. 

Credits :
Miguel Dianda, J. Walter Thompson Dubai, Creative Director
Tomas Lavagno, J. Walter Thompson Dubai, Creative Director
Max Elbo, K. Walter Thompson Dubai, Art Director
Marco Bezerra, J. Walter Thompson Dubai , Executive Creative Director
Chafic Haddad, J. Walter Thompson MENA, Chief Creative Operations Officer
Aditya Hariharan, J. Walter Thompson Dubai, Junior Copywriter
Prabhakar Iyer, J. Walter Thompson Dubai, Co-Head of Strategic Planning
Hugo Rochette, J. Walter Thompson Dubai, Junior Art Director
Heather McDonald, J. Walter Thompson Dubai, Head of Production
Randa Halal, J. Walter Thompson Dubai, Producer
Nadia Nahhas, J. Walter Thompson Dubai, Account Manager
Tall+Short, Dubai, Production House
Pestryoshkas for Boecker by J. Walter Thompson Dubai
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Pestryoshkas for Boecker by J. Walter Thompson Dubai

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